Wednesday, June 25, 2014

Working with the Possibility Guru

So, over the past few weeks I have had the opportunity to work with Nerissa Street.  She has been helping me build one facet of my marketing platform.  When you are running your own business, you have to know what you do well and what you hate doing.  A photographer that I follow, Sue Bryce, says that if you don't like doing it, pay someone else to do it so that you can put all of your energy into what you enjoy.  Nerissa does a great job of assessing goals and direction and tailoring a plan that gets you up and moving.  I am really excited about the initiative that she has helped me put together (yep, I'm keeping it under wraps for now). 

Nerissa believes that being a successful artist has nothing to do with a lucky break (take the time to watch her speak at TED in Miami).  Your success has everything to do with knowing that you have something to bring to the table and your clients are waiting on you.  Passion, conviction and courage are the tools needed to take you beyond the lucky break.